All Universes begin somewhere, but the Pantone System is certainly no white dwarf or lingering black hole but a creation of colour and light.
Turning the design process on its head Pantone has evolved its biblical colour spectrum from a step in the creative process to the inspiration behind it. Designers across the globe who have cherished their precious books, now have the opportunity to indulge in a rainbow assortment mixing & matching their favourite hues.
In the mood for a mellow yellow coffee, a blue conversation, or a seat in the white house advocates can buy coffee cups, mobile pouches, fold up chairs and a myriad of other everyday items in a colour to suit the mood of the day. Azzurri Italy is the epicentre of the current universe but expect a ray of golden, crimson, emerald or ochre sunshine to land near you soon, turning those cold greys decidedly warm.
