Is your online sales & physical store numbers strategy in place?

Online & offline, the biggest challenge for historic retailers is to remain relevant and attractive to their customers. That will ultimately dictate the online sales potential and physical store numbers that will be viable for a business. Do you remember the days when the e-commerce part of a bricks ‘n’ mortar business was compared to the largest physical store? That was a realistic ambition. It also considered e-commerce as a nice bonus to have on top of the physical store sales.   There was no threat to the existing business just an additional opportunity. That seems like ancient history now.…

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MissGuided: Heat Seeking Fashion Gets Physical

Born and bred online, young fashion retailer Missguided is now cutting its terrestrial teeth as it continues to roll out its physical flagship stores to major shopping centres in the UK. Full of attitude, high on fashion and riding a dynamic rollercoaster the task in hand was always to translate this successful e-commerce formula into real stores considering their limitations of space, product availabilities and operational restrictions. And while it learns well from the best of bricks ‘n’ mortar it brings new thinking and ideas to the physical space without the baggage of tradition constantly pulling it back down to…

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Do you know the “new” rules for your next store design?

Retail professionals are under extreme pressure to deliver what they always have, but now in a retail landscape that is being transformed by changing customer behaviour and a migration of retail sales to e-commerce.   There is a level of confusion and indecision that has entered many retail teams, that comes from the evolution of omnichannel. The pace of that indecision is increasing as the repercussions of wrong decisions become commercially more significant and more critical. Getting retail right with every new store opening, with every new collection, was difficult to do with the “goal-posts in the same place” Now…

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Retail Beginning or Retail End? 7 essentials for survival!

The Morning Post:- 23rd March Retail Beginning or Retail End? 7 essentials for retail success! Sometimes it makes sense to draw a line in the sand, even when the sands are changing at an unprecedented rate. This is certainly the case in retail. We are not surrounded completely by doom-and-gloom retail news, however there is undoubtedly a lot of it. This reached a focus this morning with the announcement from Next of its latest results. Whilst not perfect and admitting some errors in assortment and availability, Next is a highly respected retail business with great expertise in buying, a consistent fashion position and…

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Missguided Opinion: Cracks in the E-commerce Golden Egg

The Evening Post:- 20th March “Missguided Opinion: Cracks in the E-commerce Golden Egg!”   Firstly, let me say I am a huge fan of Missguided. Whilst not the classic target customer I remember the palpable excitement of walking through their first store in Westfield Stratford, conceived in collaboration with Dalziel & Pow. It was such a refreshing store with so many ideas for the new era of physical shopping, not bogged down or held back by the mistakes and misconceptions of a retail history. The way it used the entrance to create amazing theatre and spectacle, the way it combined the latest…

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Saving & Making Money from New Store Concepts & Re-fits!

Tim Radley, speaking at the Retail Shopfitting & Display Summit 2018 Part 1: Setting the scene for performance. We may all be forgiven for believing that physical stores are dead-in-the-water of the tidal wave of retail revolution carrying all convention before it on a journey to outlet oblivion. However it’s very much a matter of saving theatrics for new store concepts rather than dramatic and premature obituaries.   But, before we get down literally to the nuts and bolts of store design and shopfitting it is worth confirming that there will be less stores for sure, with simple mathematics of 20%…

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MADE+ in Heaven: Delivered to your Door!

So, imagine a furniture concept that throws out the baggage of the traditional way of doing things, and re-invents the whole process from the perspective of the customer and the designer. More or less, you have Made.com Made is born from a passion for modern, beautiful furniture and the frustration of buying it the old-fashioned way. And with necessity being the mother of invention it was real life experience that bore forth the mother of modern retailers.   Let’s take the design side of things. Made is a conduit for both internal and external designers who fit the profile with…

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Are you truly a Retail Brand or just a Product Provider?

On the surface this may appear to be a question stimulated by the omnichannel evolution. In truth it has always been an important question however in previous times with a less demanding customer and a lower level of competition, being a retail brand was a less pressing consideration and the repercussions of not having a clear definition as a business less perilous to the bottom line. How times have changed!   What e-commerce has done is to create the need for every business selling and supplying physical products to be at the very least competitive in terms of being a…

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E-commerce efficiency: Facilitating your failure?

Don’t get me wrong I’m a believer in e-commerce and an avid online shopper, and I get as frustrated as the next man or woman when it comes to inefficient websites, product misinterpretation and expensive and extensive delivery times. And of course, efficiency is an absolute essential to any online retailer, and will make the difference between survival and extinction in the highly charged competitive online market place. However there is more to being a retailer than being efficient.    However there is more to being a retailer than being efficient. There is more to being a retail brand than…

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Omnichannel Overload: Finding focus in a confusion of retail possibilities

Why is omnichannel the focus of retail? The short answer to this is because it’s what the customer wants, and never has the old adage “the customer is always right” been so apt or so accurate as in the consumer-centric world in which we now live. Customers want the convenience of the online world with the ability to browse, choose and pay in the comfort of their own homes, and with the rapid rise of m-commerce the freedom to do these things beyond the confines of their houses – out into the dynamic world’s that they inhabit. However physical retail…

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