“Global Local Retailing” – Familiarity & Contempt in the Backyard

shall-we-begin-the-morning-post

The Morning Post:- 14th March

“Global Local Retailing”

The combination of a powerful global brand with local creatives, craftsmen and manufacturers has to be a recipe for success in this international world with its ironically specific local tastes.

 

Passing through central London on an Oxford Street East to West route taking in the crisp morning air it seems that the better US brands have come …

Continue reading

7th Joy of Retail Spring: Grading International Assortments

It used to be one of the great discussion points regarding customer demographics in the early days of international expansion.
“Are all customers the same?”

Clearly experience and time has shown us that they are not the same – not within a single country and absolutely not internationally. Any retailer expanding to new lands must be aware and take actions to focus and modify the proposition – starting with the assortment on offer.

 

7th-joy-of-retail-spring-assortment-country-variations Continue reading

Retail Planning Workshops: Where to begin with your town?

Managing a single retail chain is complicated enough however when it comes to retail locations, town centres, shopping centres, retail and leisure destinations then simply the number of stakeholders and agendas involved can create an insurmountable complexity making the whole decision process impossible, never mind the delivery itself.

 

retail-planning-workshops-where-to-begin

So if you’re in a quandary as to how to move forwards with a coordinated and workable retail …

Continue reading